Do you know what’s in your food? We do!

They say ignorance is bliss, but many people are starting to disagree – especially when it comes to what they’re eating. A recent study from Technomic found that people are increasingly becoming more concerned with what exactly is in their food (a trend we at Heartland are completely on board with). Consumers are starting to pay attention to things like food additives, and more and more they’re expecting restaurants to be completely transparent about what goes into the food they produce.

Here’s what Sara Monnette, Technomic’s director of consumer insights and innovation, has to say about it:”Menu transparency is imperative and can help drive sales of healthy options,” Monette said in a release. “Telling an ingredient’s story – whether it’s farm-raised, local or GMO-free, for instance, can directly impact consumer decisions about what to order and where to dine.”

Now, given the recent popularity of food-industry buzzwords like “organic” and “non-GMO,” it’s hardly surprising that people are becoming a bit more conscious of what goes into their bodies. But organic, farm-raised, sustainable food is what we at the farm have been producing for years. It’s what we’ve always eaten, it’s what our children eat, and it’s what we love to serve you folks. It’s what we know.

So, as if you needed another reason to buy food locally, here it is: Buying that meat or produce from your local farmer benefits both of you, but it also allows you to know exactly what’s in your food. The turkey or beef or veggies you buy from us is completely natural, with no additives. 

So give us a call at 319-838-2047, email us with all of your questions or just drop by the farm one day, and we’ll tell you all about what we do to produce the best food possible!